We are not creating front-page news by telling you a simple quarter pounder and cheese won’t quite cut if for the average Wimbledon fan. Most foodservice operators recognize an event like this needs a more nuanced offer, but few are able to really provide something unique that caters to this crowd of tennis fans.
Using our versatile, flexible range of our products, we’ve picked out some ace summer solutions that will keep customers satiated all summer long.
Chicken and Avocado Combos
Protein is the nutrient of choice for all health-minded customers and, in the summer, there is a fair few of those. Couple it with the nation’s favourite superfood, avocado, and you’ll find your consumers flocking for a taste.
The great thing about this combination is it works for a burger or salad option. They can be tossed in with spinach leaves, fresh tomatoes, croutons, peppers and crisp onion to match the summer demand for a light, healthy and tasty salad. Equally, operators can choose to serve in a sweet brioche bun for something a little more indulgent and substantial.
Our recently launched Chicken Fillet is at home in a salad or forming part of a burger, so stocking it means you can tap into whichever consumer-led trend best suits your venue.
Deconstructed Burger
If you do opt for a burger menu – and they’re popular all year round, consider offering customers a deconstructed burger. It’s a summer trend that lets consumers indulge without the guilt at the height of a summer health kick. Often considered a more high-end serve, this classy adaptation of the classic burger is right at home with the classiest of British sporting occasions.
Big Al’s Flame Cooked Beef Burgers can be adapted to fit any menu. It’s this versatility that helps operators tap into seasonal trends throughout the year, weather the peak of summer of depths of winter.
Strawberry and Cream Sundae
This one explains itself. Nothing epitomizes Wimbledon quite like the strawberries and cream. We can hope for some British sunshine this summer and there’s nothing Brits love more than an ice cream to celebrate. Combine the quintessential Wimbledon snack with a refreshing summer ice cream sundae and tennis fans will have something to celebrate, regardless of who wins!
