With the Six Nations commencing this month, marking the start of a busy live sporting calendar, now is a perfect time to invigorate your pub’s food offering.
Food is the second most important area in a pub’s business[1] and can account for up to 32% of a pub’s revenue[2]. With 89% of consumers visiting a pub or bar to eat[3] and 69% agreeing that one of the most important factors in choosing a pub is the quality of food[4], publicans must ensure they are serving the dishes consumers love, in order to thrive in the competitive on-trade environment.
Big Al’s dedicated on-trade branded food concept – Big Al’s Pub Grub – can revolutionize how publicans market their food offer and attract new customers. Created to look at home in any on-trade setting, Big Al’s Pub Grub features a classic wood, chalk and blackboard design that is relevant for all audiences.
The Big Al’s Pub Grub concept includes a downloadable, editable menu to provide publicans with inspiration for their food offer that can be adapted to match the demands of their customers and reflect seasonal food trends. It also includes a cook time guide, POS and checklist for getting started with a food offering. Match this with Big Al’s delicious product range and you really are onto a winner! From burgers, hot dogs and pizza to pulled pork, pork rib steak, chicken wings and fillets Big Al’s products are high quality, easy to cooked and consistently delicious.
Download the Pub Guide
[1] MCA UK Pub Market Report 2016
[2] ALMR 2016
[3] Mintel 2017
[4] Mintel 2017
